Hi I'm Alex, I'm a Product designer.

I am a senior UX/UI and product designer with over 10 years of experience. I am proficient in multiple disciplines and have a strong emphasis on user experience best practices and values. I am dedicated to integrating these principles seamlessly into the agile product development life-cycle. In 2022, my contribution to the Dine and Discover initiative was honoured with a gold award in the Australia Good Design Awards. Throughout my career, I have cultivated exceptional collaborative and interpersonal skills. I am a dynamic team player with adept written and verbal communication abilities. I also possess a knack for client and vendor relations, employing negotiation strategies that foster enduring partnerships. I have gained extensive experience working with renowned agencies and brands. I have worked with Ustwo, Isobar, and the Monkeys, and have collaborated with distinguished brands including Amex and MasterCard. My professional journey extends across both public and private sectors, encompassing notable organisations like Woolworths Groups and Service NSW. I have also lent my expertise to prominent Australian brands such as Meat and Livestock Australia, Geora, and Agridigital.